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5. Co-create Design Brief

The creation of a design brief follows a similar iterative process. The designers who engage with the brief may also help redefine the brief to their own remits and context of intervention. There are many iterations of the design brief by the whole research team, but it is the way the design project managers, who are ultimately responsible for the finalisation of all the numerous iterations of the brief, synthesise the brief, predominantly linked to their design experience (what Malcolm Gladwell calls the invisible 10,000 may lead to success ). This process should be understood as about more than requirements capture because, design thinking is included, and designed in to provoke flair and imagination from other designers who may respond to such briefs. In fact, we iterate what the brief should be, as many times as project funding time lines and resources allow.